You can have many interests. How many projects can you actually build?
Building·by Zolile Mcelu·16 Nov 2026
At one point this year, I was building 3 businesses at the same time.
Writing
Notes on what's underneath
South African brands, building Splaasha, and real moments that taught me something.
My favourite feeling kept me stuck
Building·by Zolile Mcelu·10 Nov 2026
The rush of starting something new builds the wrong habit.
What a tape deck taught me about learning
Personal update·by Zolile Mcelu·6 Nov 2026
I was 15 the first time I heard my own voice on a beat.
South Africa is changing Temu
Business underneath·by Zolile Mcelu·[date]
Some Temu products are already sitting inside South Africa. That is what makes this interesting.
Who understands South Africans better: banks, retailers or telcos?
Business underneath·by Zolile Mcelu·[date]
Your bank knows when your salary lands. But it may not know what you stop buying when that salary is not enough.
People remember the feeling before the product
Branding·by Zolile Mcelu·[date]
Have you ever remembered an ad but forgotten what it was selling?
The next big bank may not look like a bank
Business underneath·by Zolile Mcelu·[date]
Pepkor is going into banking. The same Pepkor many people know through school clothes, lay-bys and month-end shopping.
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Free · first issue 11 Jan 2027